Hardman Group Client Featured in New York Times Article Hardman Group Earns AD-Q Honors for Transport Topics Ad Campaign TSMA Gold Awarded to Hardman Group for TMW Ad Campaign Michael Hardman Published in Marketing in the 21st Century Textbook
Publications
The Differential Impact of Price-Related Consumer Promotions on Loyal versus Non-Loyal Users of the Brand: A Field Study Investigation CHAPTER 9: Sales Promotions: Boom or Bust for Brand Loyalty?